Google Marketing Live 2023
Event space/
Google Marketing Live 2023 is an event that offers advertisers an opportunity to stay at the forefront of industry trends and ahead of the competition. In 2023, the event celebrated its 10th anniversary and was held at Google's Bay View campus, where we were tasked with designing the environmental elements.
Creative Strategy
Space design
Environmental design & brand
F, F & E
The design for the event took guests on a carefully choreographed journey, starting with presentations and moving onto interactive demos, roundtable discussions, informal social settings, and even a musical performance in the evening — all sited in unique locations across the Bay View campus.
The design trategy was to develop a design language capable of both differentiating individual moments as well as cohering them into a larger whole. Our approach was to integrate two aspects of Google which to date had remained separate: the graphic design of digital content and the architecture and landscape design of the campus.
Client: Google
Role: Co-Project Manager and Senior Designer
Location: Google Bay View Campus, CA
Typology: Event space
Scope: two levels, 57,000 USF
Status: Completed in May 2023